OpenX and Attain’s In-Flight Sales Optimization Solution Delivers 14% Conversion Rate for McDonald’s
Once only available through retail media networks, the new supply-side partnership delivers turnkey measurement of key metrics, including sales lift and incremental ROAS.NEW YORK, Oct. 28, 2025 (GLOBE ...
Ever since the introduction of the Google Knowledge Graph, a growing number of organizations have adopted this powerful technology to drive efficiency and effectiveness in their data management.
Sustainability and profitability need not be opposing forces—with the right technologies and partners, both objectives can be ...
The travelling salesman problem was mathematically formulated in 1800s by Mathematicians W.R. Hamilton and Thomas Kirkman. Considered as a classic algorithmic problem in the field of operations ...
If your AI isn’t delivering, blame your data. Smarter architecture — not more algorithms — unlocks real enterprise ...
AI search is changing fast. Learn key AI search ranking factors and how to optimize content for AI search. Boost your AI ...
The recent integration of OpenX Technologies with Attain, which provides live purchase data, helped McDonald's attain ...
A differentiating attribute of software companies is the way they integrate customer feedback into product development. Software is designed and built so that its use creates actionable data, which is ...
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