Professional sports teams know that a logo isn’t just a pretty picture—it’s the face of a franchise. Over the decades, these ...

As with any rebrand, trying to please everyone is next to impossible, but sports fans tend to be particularly opinionated when it comes to their favourite teams. Rooted in nostalgia and team spirit, ...

The Canterbury-Bankstown Bulldogs have unveiled a brand new logo that has divided fans. The Australian rugby club claims that ...

Texas Tech unveiled its new logo for next year, and while it's a twist on a classic look, there are plenty of happy and sad reactions. The university released a plethora of new logos on Tuesday, Oct.

Just because the Mariners did not make the World Series doesn’t mean the Seattle-area isn’t being represented.

FC Barcelona faces Athletic Club in the Spanish Super Cup semifinal wearing their third kit of the season, which features a ...