Google today released its first TV ad — for Search’s AI Mode — created entirely with generative AI (Veo 3).

A new study has decoded banks' television commercials, analyzing what the messaging reveals about the bank behind the ...

The report tracked ad volumes between September 1 and November 7, 2020, covering one month before and the entire election phase, offers a breakdown of party-level spending and media preferences ...

Medley has been placed on a 30-day suspension and ordered to pay more than $2,700 to cover the cost of the investigation by ...

The answer to whether TV commercials are a good return on investment depends on the company, its industry, and its goals. For brands seeking broad recognition and credibility, TV remains a powerful ...

Walter E. Smithe Furniture & Design, the 80-year-old Chicago retailer that turned three brothers into celebrity pitchmen, is embroiled in a legal family feud. Tim Smithe, 62, the former chief ...

California has passed a new law aimed at quieting blaring advertisements on streaming platforms like Netflix, Hulu, and Prime Video, requiring commercial volumes to match the audio levels of the ...